Need a bio or photo for a conference brochure or website? Grab as much (or as little) as you need below. Scroll down for photos. For a less formal introduction to Roger, click here.

Roger Dooley – Attribution

Quoting Roger or referring to him in an article? Feel free to use one of these:

Roger Dooley, author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

Roger Dooley, author of Brainfluence

Roger Dooley – Links

Roger Dooley
Neuromarketing
Brainfluence Podcast
Brainy Marketing at Forbes

Books
Brainfluence
The Persuasion Slide

Social
Twitter: @rogerdooley
LinkedIn: Roger Dooley
Facebook: Roger Dooley
Google+: +RogerDooley
Instagram: Roger Dooley

Roger Dooley – Short Bio

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and writes the popular blog Neuromarketing as well as Brainy Marketing at Forbes.com. He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. He’s been a serial entrepreneur since he left a senior strategy position at a Fortune 1000 company to enter the then-nascent home computer market.

Roger Dooley – Medium Bio

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and writes the popular blog Neuromarketing as well as Brainy Marketing at Forbes.com. He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as VP Digital Marketing and continues in a consulting role.

Dooley spent years in direct marketing as the co-founder of a successful catalog firm and also was director of corporate planning for a Fortune 1000 company. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.

Dooley is currently focused on spreading his ideas through writing and speaking, with limited engagements for training, coaching, and facilitation.

Roger Dooley – Long Bio

Roger Dooley is an author, international keynote speaker, and consultant. He is a recognized expert in the use of brain and behavior research to improve marketing, sales, and customer experience.

Dooley is the author of the best-selling Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing  (John Wiley & Sons), which has been translated into six languages. He writes the popular blog Neuromarketing as well as the Brainy Marketing column at Forbes.com.  He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. The latter business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as Vice President of Digital Marketing and continues in a consulting role.

Dooley’s work focuses on influence and persuasion with an emphasis on highly practical application of brain and behavior research. He brings a well-grounded understanding of how business works to every project. He has worked with companies ranging from Fortune 500 firms to entrepreneurial startups to enhance their digital and conventional marketing.

The Persuasion Slide™ is a model recently introduced by Dooley that puts marketing and customer experience in an easy to understand framework. This model allows businesses to focus on the four key elements needed to persuade customers to act and aids in identifying friction points in the customer experience that prevent sales and reduce satisfaction.

Dooley spent years in direct marketing as the co-founder of a successful catalog firm and was director of corporate planning for a Fortune 1000 company.  He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.

Roger Dooley Photos

roger dooley head shot

Roger Dooley Head Shot – Click image for hi-res.

Roger Dooley

Roger Dooley Head Shot – click image for hi-res.

roger dooley

Click image for larger size.

roger dooley

Roger Dooley Head Shot – Click image for hi-res.

Roger Dooley - podcast

Podcast time – click image for larger.

Roger Dooley Speech - Click image for hi-res.

Roger Dooley Speech – Click for hi-res

Brainfluence by Roger Dooley - Cover

Cover – Brainfluence by Roger Dooley – click image for hi-res.

The Persuasion Slide

Cover – The Persuasion Slide by Roger Dooley – click for hi-res

roger dooley in austin

Roger Dooley in scenic Austin – click image for hi-res.