Archive for March 7th, 2007
Daily Archive
Wednesday, March 7th, 2007
Viral Video and Neuromarketing
One of the hottest marketing techniques in the last year has been viral video - create a clever enough video segment, and with minimal promotion it can reach a Super Bowl ad-sized audience for a tiny-fraction of the cost. The trick is creating a video engaging enough to “go viral”, i.e., induce viewers to […]
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