Archive for March 14th, 2008
Daily Archive
Friday, March 14th, 2008
Neuromarketing Podcast
Last week I did an interview with Robin Young of Here & Now, a radio show distributed by Public Radio International and aired on about 50 U.S. stations. The topic was the use of neuromarketing to evaluate political ads, and also featured Dr. Stephen Sands of Sands Research discussing the firm’s EEG analysis […]
No Comments » - Posted in Neuromarketing by Roger Dooley
Friday, March 14th, 2008
The Brain Imaging Debate
Are the non-medical applications of fMRI and other brain imaging technology overrated, or are we seeing the birth of a major new field of study? Ofri Ilani and Yotam Feldman of Haaretz have written a lengthy survey piece that starts by describing some of the current and planned brain imaging centers in Israel and […]
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