Magic Math: You Can Double Your Results in 43 Days

How would it change your business if you could get twice the leads, subscriptions, or sales from your website?

By |October 29th, 2015|

Best of Neuromarketing – 2014

Here are the most-viewed, most-shared Neuromarketing articles from 2014. Great techniques for conversion, persuasion, copywriting, and many more topics that our readers found so useful they had to share!

By |December 23rd, 2014|

Psychology Hacks for Social Media, More – Roger’s Picks

Your weekend reading list is ready! Just a few must-read items from around the web…

My Stuff
We know that personalization can improve response rates and conversion, but some unpublished research shows the way you personalize a communication makes a huge […]

By |November 21st, 2014|

Do You Suffer From Funnel Vision?

They say if you have a hammer, everything looks like a nail. One of the favorite tools of marketers, the sales funnel, may produce the same kind of myopia, according to Unmarketing’s Scott Stratten. […]

By |October 21st, 2014|

Color Psychology, Mind-Controlling Bugs, Blog Boosters, More… Roger’s Picks

You want an eclectic reading list? This week we’ve got color psychology, mind-controlling bugs, big conversion tips, neuro-politics, business blog boosters, and more! […]

By |August 22nd, 2014|

Dominate Social Media, the 5-Second Conversion Window, & More – Roger’s Picks

Here’s some of the best stuff I found since last week… add your own great find in a comment! […]

By |June 6th, 2014|

The No-Spin World of Gini Dietrich

Ask who created the field of public relations, and the most common answer you’ll get is Edward Bernays, the spin doctor of the 20th century. Bernays was famous for both stunts and spin – he’s credited with, among other things, with making smoking cigarettes socially acceptable for women.

Gini Dietrich, founder of media communications firm Arment Dietrich, wants to leave Bernays behind and reinvent the field with an emphasis on truth and transparency. […]

By |May 8th, 2014|

20 Magic Words, How to be Interesting, & More – Roger’s Picks

Here’s a longer than usual batch of diverse (but great) content we discovered in the last seven days… add your own great find in a comment! […]

By |May 2nd, 2014|

Can You Double Your Clicks with the Jeopardy Effect?

Do you want more clicks on your tweets? Or, on your marketing links in emails or ads? Or, if you are a blogger, journalist, or content writer, could you do with more traffic to your articles? A new study […]

By |January 23rd, 2014|