What's one of the most simple traffic building tools that even most top bloggers don't use? Surprisingly, few bloggers take advantage of the ability to target a separate headline for people browsing the site and people searching via Google, Bing, etc..WordPress, now the most popular platform for blogs and small websites, has that functionality in…

It's been more than a year since I posted the first Neuromarketing Challenge, and we've just now received our first response. The challenge, in case you…

It's time to ask Neuromarketing readers for a little help - please vote for our panel at South by Southwest 2013, Forget Spock's Logic, Sell to Kirk's…

It's been a few weeks, so here are the latest articles from my Brainy Marketing blog at Forbes.com. Please drop by there and make a comment - Forbes has a cool…

Here's a story within a story, and it begins and ends with my (mostly virtual) friend Brian Solis, author of The End of Business as Usual. Solis began things…

Hiring a social media manager or a salesperson? Maybe you should have the finalists' brains scanned in an fMRI. A larger orbital prefrontal cortex, an area of…

I love audio books. They make being stuck in traffic bearable. Lengthy road trips pass more quickly, not to mention workouts at the gym. So, I was delighted…

No, I'm not rebranding my blog Neuromarketing. But, with my broad focus on an all-encompassing definition of neuromarketing, I may be part of what some…

When salespeople hope to close a deal, they may try doing favors for the client. In fact, scientists who study human behavior know that the opposite strategy…

Pubcon 2012 (Las Vegas, October 16 – 18, 2012), the big gathering of digital marketers and web site operators of all kinds, has a persuasion theme this year!…