With their Vodka for Dog People campaign, Tito's both uses smart psychology and gets a big social sharing boost.
New study shows that we are more persuasive when we hold a belief, in part due to self-deception.
Last month, Brainfluence was an Audible Editor's Pick and the top Marketing audiobook, and there's a new Polish translation.
If you’re like most people, you write a LOT of emails. And, you probably spend your time focusing on your email’s contents while giving little thought to your closing. However, a new study from email software provider Boomerang suggests…