Author Archives | deniseleeyohn

deniseleeyohn has written 1 posts on Neuromarketing.

denise lee yohn has been inspiring and teaching companies how to operationalize their brands to grow their businesses for over 20 years. Extraordinary brands including Frito-Lay, New Balance, Nautica, Brookstone, Jamba Juice, and Road Runner Sports have called on Denise, an established speaker, author, and consulting partner. Follow Denise on Twitter.

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Maslow, Emotion, and a Hierarchy of Service

Branding expert Denise Lee Yohn proposes a new hierarchy of customer service based on Maslow’s famous breakdown of human needs.

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