Neuromarketing - Where Brain Science and Marketing Meet

How you prepare mentally makes a huge difference in your performance. Author Daniel McGinn explains the science of mental preparation.

Last month, Brainfluence was an Audible Editor's Pick and the top Marketing audiobook, and there's a new Polish translation.

First impressions count, and psychology research shows you how to maximize the impact of your photo.

Proposed panel at SXSW 2018 focuses on neuromarketing's edgier possibilities.

How can a nearly 100-year-old set of psychological principles boost your web results? Lucia Wang explains Gestalt principles.

Good reviews definitely boost sales, but watch out for a few pitfalls.

"The Web Psychologist" explains how you can use individual personality traits to market more effectively.

Want your people to enjoy coming to work? Dr. Paul Zak shows you how to get there with neurochemistry.

Personal branding expert Mark Schaefer deconstructs Roger Dooley's path to becoming "known" in neuromarketing.

If you’re like most people, you write a LOT of emails. And, you probably spend your time focusing on your email’s contents while giving little thought to your…