Web Psychology, Snackable Content, Flow, and… Boobs? Roger’s Picks

Here we go again – great reads from around the web, and a batch of new interviews with brilliant persuasion experts!

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Hooked by Nir Eyal

Book Review: Hooked: A Guide to Building Habit-Forming Products by Nir Eyal and Ryan Hoover Were you surprised when Facebook acquired Instagram for $1 billion? Stunned by their $19 billion Whatapp deal? Both of these companies were young and had questionable revenue streams. What they did have, in each case, were stunningly large numbers of [...]

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