Tag Archive | "cognitive enhancement"

A Better Brain in Four Days

Wednesday, April 28, 2010

6 Comments

A Better Brain in Four Days

We’d all like to think better, but few of us have the time or desire to, say, spend years in a Tibetan monastery learning to meditate. Past studies have shown that such extended training can indeed improve cognitive functioning. Remarkable new research shows that just four days of meditating for 20 minutes per day produced [...]

Continue reading...

Use Your Cell Phone, Save Your Brain

Tuesday, April 13, 2010

3 Comments

Use Your Cell Phone, Save Your Brain

Neuromarketing readers know I sometimes venture into the non-marketing area of brain fitness, and I couldn’t resist passing along this bit of research on cell phone use. For years, we’ve been hearing alarming claims that cell phone use causes brain cancer, though no reputable study has established such a link. Now, a study [...]

Continue reading...

Sugar as Brain Food

Thursday, October 29, 2009

9 Comments

Sugar as Brain Food

This isn’t great news for dieters, but sometimes sugar can be a good thing. Roy Baumeister, a psychologist at Florida State University, had subjects perform a mentally taxing task – watching a video while being careful to ignore random words scrolling across the bottom of the screen. (Apparently, it takes quite a bit [...]

Continue reading...