Neuroscientists using fMRI brain scans have shown that people pereceive different tastes depending on their expectations. Marketers can use this data to show the importance of advertising, packaging, and other factors that affect product perception.
Research shows that visitors are influenced by good website design even if they don’t consciously realize it.
Also visit: Roger Dooley
More about Brainfluence
More Neuromarketing Books
Copyright © 2005 - 2013 Roger Dooley. Neuroscience Marketing | Neuromarketing
Powered by the Thesis Framework for WordPress