Tag Archive | "jonah lehrer"

Sugar as Brain Food

Thursday, October 29, 2009

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Sugar as Brain Food

This isn’t great news for dieters, but sometimes sugar can be a good thing. Roy Baumeister, a psychologist at Florida State University, had subjects perform a mentally taxing task – watching a video while being careful to ignore random words scrolling across the bottom of the screen. (Apparently, it takes quite a bit [...]

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How We Decide

Thursday, October 8, 2009

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Book Review: How We Decide by Jonah Lehrer Jonah Lehrer has been translating neuroscience into prose comprehensible by the lay reader for years, and How We Decide helps readers understand and even apply current research in the process of human decision-making. Lehrer begins with a look at expert decision-making, and how individuals with the right training and [...]

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