OK, here’s a quick task: take a minute to write down some common characteristics and behaviors that superheroes might exhibit… (DON’T read further until you have jotted down some ideas.)

Done? You should know that I have manipulated you and influenced your future behavior… but in a good way! If your local non-profit called you right now and asked for your help with, say, an upcoming fund-raising project, you would likely be much more willing to volunteer your time than before you started reading this and performing this little exercise! […]