The shape and size of the glass make a huge difference in how both consumers and bartenders perceive the amount of liquid in it.
Wine-tasting is proven to be junk science, and there's a marketing lesson for all products and companies. Also, my newest from Forbes, latest podcasts, etc.
Here's some of the interesting stuff we've gathered during the last 7 days... add your own find in a comment!
When can a Mountain Dew make you smarter than a glass of a nice Pinot Noir? Well, beyond the short-term cognitive boost from the caffeine-rich soft drink, being seen holding a glass of wine can reduce your intelligence - not in real terms,…