Slate on the Brain

Slate Magazine has just done a special issue on the brain that might interest Neuromarketing readers. Here’s a brief table of contents:

“God Is in the Dendrites: Can “neurotheology” bridge the gap between religion and science?” By George Johnson.

“Spirit Tech: How to wire your brain for religious ecstasy,” by John Horgan. Posted

“Train Your Brain: The new mania for neuroplasticity,” by Meghan O’Rourke.

“Ginkgo Biloba? Forget About It.: A history of the top-selling brain enhancer,” by Brendan I. Koerner.

“Brain Lessons: Steven Pinker, Oliver Sacks, and others on how learning about their brains changed the way they live.”

“Best of the Brain: The five biggest neuroscience developments of the year,” by William Saletan.

“Brain-Gym Showdown: Can a Slate reporter hold his own at the local neurobics club?” by Max Linsky.

More comments to follow after we digest this bounty of neurowriting!


This post was written by:

— who has written 985 posts on Neuromarketing.

Roger Dooley writes and speaks about marketing, and in particular the use of neuroscience and behavioral research to make advertising, marketing, and products better. He is the primary author at Neuromarketing, and founder of Dooley Direct LLC, a marketing consultancy. Follow him on Twitter.

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