The Lighter Side of Neuromarketing at SXSW


The surprise hit of our Big Brother in Your Brain: Neuroscience & Marketing panel at SXSW was the world premiere of Brain Hop, a funny hip-hop video created by Neurofocus, and shown for the first time by our co-panelist, Neurofocus CEO Dr. A. K. Pradeep:

I was watching the reactions on Twitter, and it seems like Dr. Neurofocus’s prescribed dose of music and humor was just what the audience needed.

  1. Alexandre Bigaiski says

    Oh my God! I love music and love neuromarketing! The perfect union! LOL! Great video! =P

  2. Alexandre Bigaiski says

    Hello Roger. Could you send me the lyrics of this video, please? I love it! My email is Thanks!

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