Good reviews definitely boost sales, but watch out for a few pitfalls.
Here are 3 small but powerful UX tweaks you can make to your homepage to increase conversions.
Split testing shows too much product information can actually reduce sales - here are four ways to avoid the TMI Effect.
Fonts have strange an unexpected effects. Patients were less compliant with medical instructions when hard-to-read fonts were used. And, the fluency of fonts can have a big impact on your marketing, too.